Jun 2, 2022
In this episode, Gary talks about the 3 biggest mistakes he made in scaling up his business. He also talks about the importance of having a personal brand in getting more leads fast. He shares 5 steps on how to generate better quality leads, and how to attract the right type of customers and clients into a business. Gary says that even if you're an expert in the job that you do on a day-to-day basis, it doesn't mean you're going to be a good business owner or a good entrepreneur. He suggests that coaching helps you understand more about who you need to become and your business or brand as a whole. He also talks about the power of improving your own knowledge, having the right people around you - including the right coaches and mentors - and valuing the marketing aspect of your business.
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